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Make Online Auctions a Home Business

by John Lynch


Everyone is aware of online auctions nowadays. We all know someone who has bought or sold something on an Ebay online auction site. But how many people know that this hobby can be turned into a profitable business?

The fact is online auctions are a new kind of home- based business created by the Internet with no capital investment and no risk.

An online auctions business has the following advantages:


  • No start-up costs.

  • No financial risk.

  • Work whenever you choose.

  • Targeted customers brought to you by auction sites such as Ebay.

  • No technical skills required.

  • Start-up in 5 minutes.


How do I start an online auctions business?

First, if you are not familiar with the process of buying and selling, you need to understand how auctions operate. By far the biggest online auction site is Ebay (http://www.ebay.com), boasting millions of users worldwide.

However, this is the tip of the iceberg. Other popular auction sites include:


Start off by buying an item yourself to get the feel of how it is done. This will give you an overall insight into the process of registering with the auction site, bidding, paying for your goods and the delivery arrangements.

Don't Feel Forced to Buy

As a buyer you should not feel pressured into buying something that you know is overpriced because you think it is the last item. There are many online auctions and there is a good chance that you will come across the same item at another site.

Leave Your Bid Late

Experienced online buyers will leave their bids until the last few minutes before an auction closes to prevent the price being driven up too high.

Use Automated Bids

If you don't want to spend a lot of time waiting for an auction to close, you can use an automated bidding service such as eSnipe (http://www.esnipe.com). You can open a free account and type in the auction number and the amount you want to bid. ESnipe can then place a last-minute bid for you just before the close of the auction. If you win the bid, you pay eSnipe a small fee and if you lose you pay nothing.

Search for Misspelt Items

Savvy buyers know that many items listed for sale at Ebay are misspelt. You can use this to your advantage by searching for wrongly spelt items. You will have far less competition as most people search for correctly spelt items.

Once you have bought something and paid for it, you will know how the auction process works from the buyer's point of view. This is vital as it will give added insight into how you can provide good customer service when you set up your own business.

So now that you have bought and paid for an item on an online auction, you are ready to sell something yourself as a first step to setting up an online business.

At this point, most people look around their own homes to rid themselves of some unwanted items for which they have no use. This is a good way to get started. When you list your item on auction sites, make sure you provide a photograph. This will grab the attention of the buyers.

Description of Goods

A good description of your 'for sale' items is essential. Give all relevant details including technical specifications and dimensions where necessary.

Guaranteed Refund

Give a guaranteed refund to potential buyers to reassure them of your integrity. Most buyers and sellers on the Internet are honest but there are a few rogues, and buyers like to be reassured.

Positive Feedback

Getting positive feedback from your previous customers is the best way to prove you are trustworthy. Always request feedback politely after a successful sale.

Reserve Price

Set a reserve price to ensure that your goods do not sell for less than you want. Make it reasonable. If you set it too high, you will not receive any bids.

Payment Options

The more payment options you offer your buyers, the more likely you will be to make a sale. Ebay auctions offer the online payment transfer system Pay Pal (www.paypal.com) which is free to set up. Credit cards also offer security and are popular.

If you intend to set up an online auctions business, it is best to specialise in a niche which is a little out of the ordinary. Thereby facing less competition and guaranteeing your profitability.

Setting up an online auctions business can become a reality for anyone who is prepared to do the necessary research and put in the effort. The enormous interest in auction sites created by the success of Ebay has provided huge numbers of targeted visitors ready to part with their cash for a great variety of goods.

(C) John Lynch 2003

(C) John Lynch 2003

Visit http://www.merchant-account-service.com/auction_ebay.html for a Free auctions course on how to start a successful online auctions business from home.



Auction Seller Guide To Success

by Leroy Chan

=================================================

Auction Seller Guide To Success

-by Leroy Chan

(c) Leroy Chan - All Rights reserved
http://www.AuctionSellerGuide.com
=================================================

When its time to clean-up around the house, some people have
a hard time deciding what to keep and what to throw out.
What they need is an incentive.

How about collecting cash from stuff that was collecting
dust?

You can do this by auctioning-off your unwanted or no longer
needed items on eBay. eBay is the largest online market
place of its kind. If you are considering this, then you
need to gain some basic knowledge of the listing process.

Here is a 10-item checklist to go over before you begin
selling:

1. Look at Other Seller Listings

Do a search for your item. See how other sellers list the
same or similar item. Take mental note of the category, the
title, the description, the photo and the pricing.

2. Choose the Most Appropriate Category

Make sure your item is in the most appropriate category.
Avoid placing it in a category where it doesn't belong.
List your item in the wrong category, and people looking for
your item will not find it. Let eBay suggest the category
for you, if you are unsure which category your item belongs.

3. Write an Accurate Title for Your Listing

Make it easy for buyers to find your item in a search by
writing a precise title of it. Be as exact and detailed as
possible so your item can show up in broad keyword searches
too. Avoid using hype words like "Best," "Great," or
"Fantastic." Putting these words in the title will not help
buyers find your item because they don't type in these types
of words in their searches.

4. Set Your Price Low

Entice your buyers by starting at a low price. Set a
reserve price in your listings so you don't have to sell it
when the auction ends at too low of a price for you to make
a profit.

5. Give Plenty of Time for Your Auction

Let as many people as possible see your auction. Set the
duration for five or seven days so weekend buyers will have
a chance to bid on your item too.

6. Show a Photo of Your Item

Take a digital photo of your item and post it with your
listing. Let your buyers see what they are bidding on.
Allow the photo to help you sell it. Having to see
something first before you buy it is only natural. Apply
this same principle to online auctions. Buying a digital
camera is a good investment these days and instructions on
loading pictures up to the eBay site are simple enough that
there really is no excuse not to have a picture.

7. Give Buyers Plenty of Payment Options

Make it easy for the buyer to pay. Providing as many
payment options as available is better. Place in your item
listing your own merchant account or credit card processor
information. Sign up with Paypal if you don't have your own
merchant account. Let buyers pay by check or money order if
you don't provide payment through Paypal or credit cards.
Including all payment options leaves no buyers behind.

8. Be Clear on Shipping and Handling Information

Avoid troubles or negative seller feedback by stating
upfront your shipping costs. Mention this clearly in your
listing. Include your return policy.

9. Give Contact Information

Gain the buyer's trust by freely stating your contact
information. List your email, phone number or mailing
address.

10. Keep on Testing

Review the auctions that have ended. Learn from the wins
and losses. Try changing the category, title, description
or price if it didn't sell. Testing the individual elements
in the auction process is critical to your goal of becoming
a successful auction seller.

About the Author

Leroy Chan owns and operates the site "Auction Seller
Guide": the place where experts reveal their secrets about
auction selling, wholesale product sources, tools and more.
Click Here Now ==> http://www.AuctionSellerGuide.com



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